Beard Team USA was hosting its first national Beard and Moustache Competition in Bend, Oregon. The local NC chapter wanted to spread the word about the event and fundraise to help local talent travel to the event.
We decided showcasing local talent would be the best way to grab the public’s attention. We took 12 unique photos for a 12-month desk calendar that would be sold at the fundraising event, along with magnets. Two of these photos were featured in a 30″ by 20″ poster that were used to advertise the competition. A book with handmade paper was made to be raffled off at the fundraiser. This book featured a different style of moustache for every day of the week.